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Investment Management Company
Project: Corporate Sdentity, Stationery, Holding web page and Website.
Brief: In this area of the financial sector the company’ image needs to stay sober. It can’t be flashy or blinking. The design would convey the values of the company and use colours in a subtle and inviting way. It should strike the mind of the viewer as unique, and be immediately associated with the name of the company.
Solution: To create this unique feel, we chose this logo amongst others designed, which by it’s typographies reflect an established professional company, and by the originality of the colours selected, it’s modernity. The clean gradient illustration expresses a quiet and “zen” kind of feel and builds the viewers confidence.